About StratFest

For more than 50 years, since strategy became a creative discipline in the ad industry, strategists have revolutionized the way brands communicate and connect with their audience. StratFest is where we celebrate this vibrant community of thinkers, ideators, and innovators. This event, brought to you by the 4A’s, is also home to the highly coveted Jay Chiat Awards, which recognizes the most cutting-edge and thought-provoking strategies in marketing, media, and advertising.

StratFest Theme

Lingua Franca

A common language to bridge creativity and commerce

When agencies talk “creative-ese” and marketers talk “growth”, strategists serve as translators, bridge builders and connectors of dots helping both sides get on the same page. The critical role of strategists as catalysts will be the focus at StratFest 2024.

Got a compelling idea or strategy approach to share?

Inspire fellow marketers and strategists by speaking at StratFest 2024. We're looking for speakers with fresh perspectives to spark strategy-shaping conversations. Interested? We'd like to hear from you.

I WANT TO SPEAK AT STRATFEST

WHAT’S IN STORE FOR STRATFEST 2024?

Inspiring Keynotes: Immerse yourself in thought-provoking talks delivered by industry pioneers and visionaries who will share their experiences, insights, and strategies for success.

Interactive Workshops: Engage in hands-on workshops designed to stretch your strategic thinking, foster collaboration, and equip yourself with practical tools to drive innovation.

Unveiling Case Studies: Learn from real-world examples as we delve into captivating case studies that demonstrate the elements of a winning strategy. Witness the cultural tensions, big ideas, and insights that led to these remarkable achievements.

Networking Opportunities: Connect with fellow strategic thinkers, industry leaders, and potential collaborators during our networking sessions, where new ideas and partnerships are born.