THE 2016 Jay Chiat WINNERS


Grand Prix

Crispin Porter + Bogusky (CP+B) Boulder, Starcom and Olson Engage Chicago – Kraft Macaroni & Cheese - “Blind Taste Test”


Global Strategy

GOLD

BBDO New York / AMV BBDO / Clemenger BBDO / AlmapBBDO / BBDO Moscow / BBDO Thailand – Pedigree- Feed the Good

SILVER

TBWA\Chiat\Day LA / OMD Chicago / FleishmanHillard Chicago – Gatorade - Don’t Go Down

BRONZE

twofifteenmccann – Halo 5 - Hunt the Truth
Droga5 – Game Changer- Curry MVP Activation
 

Connection Strategy

SILVER

CP+B LA / Noble People – Meet Halfway

BRONZE

AlmapBBDO – Antarctica Beer and the World's Best Social Network"

 

National Strategy

GOLD

CP+B Boulder / Starcom / Olson Engage Chicago – Blind Taste Test

SILVER

TBWA\Chiat\Day LA /  OMD Chicago / Fleishman Hillard Chicago – Gatorade - Forget Me

Venables Bell & Partners / Edelman / Mediavest | Spark – “REI #OptOutside

 

Nonprofit

GOLD

DDB Chicago – Advantage Humans

SILVER

McCann New York – Make What’s Next"
J. Walter Thompson – Start A Story. Adopt
Anomaly"Bedstock for MyMusicRX"

BRONZE

Droga5 – Clinton Foundation Not There
Carmichael Lynch – “Who We Are Is What We Leave Behind

 

Product/Service Creation

GOLD

Grupo Gallegos – Language Choice
R/GA / R/GA London – Turkcell Healthmetre
VML / PP+K – “Making Of The 5-Gazillion Star Hotel

SILVER

R/GA / R/GA Accelerator – Kinetic
72andSunny LA – “The Tillamook Co-op
TBWA\Chiat\Day LA – GRAMMYcam
Team One – “Me & the Bees

BRONZE

Edelman – “Arby’s Flaunts New Brown Sugar Bacon with Launch of Vegetarian Support Program


Regional Strategy

GOLD

McCann New York – New York Lottery: You'd Make a Way Better Rich Person
BBH New York – Seamless 'Taking Back New York'

SILVER

Wieden+Kennedy – The Almighty Terrão

BRONZE

Goodby Silverstein & Partners – Food Loves Milk