Global Chief Strategy Officer
As Global Chief Strategy Officer at McCann Erickson, Suzanne is responsible for working across all McCann offices to ensure clients receive integrated global brand solutions customized to their business and marketing challenges across geographies and culture.
Suzanne joins McCann from Crispin Porter + Bogusky, where she served as Global Strategy Officer and was charged with leading the global development of the agency, working across all CP+B offices and brands. Before joining CP+B, Suzanne was with TBWA for over 10 years, helping to develop the Disruption philosophy and practice worldwide. She started in the Los Angeles office as planning director, and worked her way to TBWA Worldwide, New York. As Worldwide Strategy Director, Suzanne worked across 60 countries and key global brands including Skittles, Twix, Pedigree, Galaxy, Nivea, Visa, GSK and, of course, tons of new business.
Suzanne’s accolades include Effies, Lions, Obies, and Pencils. Throughout her career, she has been a leader within the industry, as a frequent keynote speaker at events; judge for the Effies and other key award shows; the former chair-person of the AAAA’s planning committee; and conference chair for the APG.
Probably most importantly, she’s the proud mom of twins and loves seeing the world through their eyes.