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niralee shah

director of client strategy

ibm watson advertising

Niralee is the Director of Client Strategy at IBM Watson Advertising. She leads strategy for healthcare and consumer-packaged goods (CPG) industries. Prior to IBM, Niralee was in brand management and corporate finance at Pfizer, receiving extensive experience in pharmaceutical marketing and emerging markets finance. She started her career in media planning and buying at OMD and Mediaedge, working across a range of industries, including aviation, financial services, beauty, and technology.

Niralee holds an MBA from NYU Stern School of Business and a BA from the University of North Carolina at Chapel Hill.