Kodi Foster is the Senior Vice President of Data Strategy at Viacom. Kodi focuses on synthesizing Viacom's data approach around actionable consumer insights into a scalable platform that allows advertisers to efficiently plan, develop and measure their advertising against a targeted customer segment optimized for ROI. He leads the development of data-centric strategies for multi-channel integrated marketing, measurement and valuation, in partnership with the Viacom Velocity and Nickelodeon Velocity.
Prior to joining Viacom, Kodi served as Head of Brand Initiatives at Outbrain since 2010. He has been at the forefront of the Content Marketing revolution, working with brands and agencies to transform their organizations through content and technologies that delight audiences across screens and platforms. Before joining Outbrain, Kodi was Vice President of Business Development at Sahara Media Holdings, a publicly traded investment company specializing in the digital media industry. With over ten years of experience in sales and business development, he led strategic planning, investment due diligence, and campaign execution for a number of Fortune 500 companies. Kodi is also a Principal Investor at NextGen Angels a network driven venture firm.
Kodi speaks often at leading global industry events evangelizing about trends in the digital advertising space. He presented at the 2016 PSFK Conference, SXSW, Internet Week New York, Argyle CMO Leadership Forum, Brand Innovators, The Ataway Exchange Conference, Open Co., The NextM Conference, IBM Social Business Series, and The Advertising Club’s Media: Now Conference among others. He is a graduate of Cornell University.