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dennis o'donnell

offering manager weatherfx

ibm watson advertising

Leveraging his degree in meteorology, Dennis has more than a decade of experience in describing the impact of weather on business.  Working for a broad range of businesses (aviation, renewable energy, retail, finance) has given him a firm understanding of the many ways basic weather can influence consumer behavior.  Currently, Dennis works as the offering manager for the Watson Advertising WEATHERfx product which brings his expertise to advertisers looking to reach customers who act when environmental conditions are just right.